My first thoughts when thinking about retail on the high street are worrying ones. I think of commercialism and debt and the big ghost in the corner….is retail on the high street dead? Most generations now spend most of their day relying on the Internet. We trust the Internet with everything, so much so that we even make massive purchases online. The idea of the buy with one click button provides an ease of access  for many customers across the world. Simply press the button and choose from a long list of destinations in which your product can  be delivered to. The problem with this is that over the past few financial years, more and more shops on our high street appear to be empty. It seems to go in a pattern, one shop opens two shops close. With big retailers specifically targeting the online market such as Amazon and smaller chains offering that much loved pair if shoes for 50 percent of the high street price, it’s easy to see why people would use the Internet instead of going onto the high street. The question is however what can the high street do to stop it?